Event organizers put a lot of pressure on themselves. They have to consider everything that factors into an event, including location, weather, budget, catering, staffing, and a million other tasks both large and small. But, in 2016, there’s another challenge (but also a solution) we should add to the pile: technology.

Technology challenges have increasingly added up, meaning event organizers should spend more time and energy making sure they get technology right at their events.

Challenges

It’s hard to upsell prospects and retain customers intelligently during the event. The keyword here is INTELLIGENTLY. Corporate event management is always seeking to meet specific needs of attendees, but more often, they throw effort in a black hole of wasted time and energy. By knowing the interests and needs of participants, they can market more efficiently.

The problems are obvious, but the solutions are emerging. Technology is the secret ingredient that transforms an average event into an ROI success. GEVME and Judgify tools transform these historic challenges into exciting opportunities.

An event organizer has to keep up-to-date with the technology if they do not want to be left behind. Guests have several expectations, like Wi-Fi connectivity, electrical hookups for their gadgets and even 3G network availability. As an event organizer, you have to be mindful when choosing a venue.  It is really annoying to have to say no to a guest when they request something.

Technological advancements can be at the heart of remaining sustainable and cost-efficient. Implementing effective digital solutions can help to streamline administration, communication and other internal processes, whilst simultaneously acting as a key marketing tool, enhancing overall brand awareness and brand reach.

Keeping up-to-date with new developments, products and services through social media, newsletters, relevant marketing materials at exhibitions. The demand on event organisers to deliver something new and fresh will be a further challenge throughout 2016 and into 2017 and will enforce event organisers to think outside the box. 

Conclusion

For an event organizer the biggest problem is that anything can go wrong at any time, and ironically it will go wrong most of the times. Managing an event is like juggling and an organizer has to keep all the balls in the air. A successful event organizer will always expect the unexpected and be prepared for it at the same time. This is why an event organizer should seriously think of getting an events software or app from Global Connect Asia (Myanmar). It can make organizing and handling the nitty-gritties easy and less stressful.